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Tag: customer

Route to Market and logistics: the path to the customer

Route to Market and logistics: the path to the customer

Be customer oriented. Being with the client. Think of the customer. Put the customer at the center of our business. We have all heard phrases like these countless times. However, how do we reach the customer? What strategies do we…

Logistics Objectives

Logistics Objectives

If last week we saw the logistics tasks and activities, this week we are going to focus on their purpose. In which are the objectives of logistics; that is, the final reason why all the previous actions are executed. Beyond…

What is the Logistics Chain

What is the Logistics Chain

Logistics Chain or Supply Chain. Where does one begin and where does the other end? We often use them synonymously, although in reality they are not, since their tasks, functions and objectives differ. To help us distinguish them, we are…

Is your shipping company good? Seven ways for you to know

Is your shipping company good? Seven ways for you to know

Companies that need to deliver merchandise know how important it is to have a supplier that is a true partner and help on a day-to-day basis. However, how can we know if the shipping company we are working with is…

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