The first commandment for all companies is to respond to the needs of their customers. But knowing your wishes is something that is becoming more difficult every day, due to the constant change that society and business are going through. And if there is any paradigmatic example of dizzying changes and evolution, that is electronic commerce. In order to respond to what ecommerce customers want, the eCommerce Observatory and Tipsa (our parcel distribution network) have surveyed the 20,000 Observatory subscribers to find out their opinion. Its objective: “to obtain a wide sample that allows obtaining results that reflect the current reality of logistics and its relationship with the evaluation of…